Eddy Barrena is taking pop seriously

A number of my friends and acquaintances are performers who use their recognizability to promote social and political causes. It's fun to share both the art they create as well as their advocacy.

I'll admit that when I first became aware of Eddy Barrena, it was not in his role as an advocate/activist for LGBTs and Latino youth. It was his performance in the breakthrough 2010 "Ice Cream Truck" music video by out, gay Manhattan rap performer Cazwell that got my attention.

Cazwell's unapologetically sexy video turns the tables on the stereotype of a (heterosexual) rapper flanked by a seeming harem of scantily-clad, attractive young women. Instead Cazwell populates our screen with his visual ideal. The video was simple to the point of simplistic, yet radical at the same time. Holding court center-rear (in this pic) is Eddie Barrena.

Eddy grew up in Spain and Colombia, where he studied filmmaking in college. As soon as he was able, he packed his things and moved to New York City, where he started work on his first short film upon arrival.

It wasn't hard to make ends meet. The modeling business embraced Eddy, and work in print campaigns and as a go-go dancer led him to Cazwell and being signed as one of the "Ice Cream Truck" boys. The rest is YouTube viral history.

Now, Eddy's finding his own voice, not only as a musician, but as a filmmaker and activist. Eddie has participated in the NOH8 Campaign, shooting a portrait and speaking out for acceptance of LGBTs and youth in particular.

In the studio, Eddy delights in creating shimmery, catchy pop music.You can check out his first single State of Grace on iTunes and follow Eddie on Facebook.